Introducing the Demo Dashboard

There are many resources available to learn Maptiks analytics, from our built-in support channel to FAQs, and we offer advice via The Spatial Community slack team. However, we’ve heard many of you would also like a resource so you can learn through web map analytics with practical experience. It can be difficult to gain practical experience since not everyone has access to a fully-implemented web map. To fix this, we’re introducing a fully functional Maptiks Analytics demo dashboard, available to everyone who signs up.

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Using Analytics to Speed Up Decision Making

Making decisions about a geographic information system (GIS) investment is a cumbersome process, regardless of industry or organization size. Whether you’re a municipality, natural resource company or GIS solutions provider, access to geospatial information within the context of your business is essential. However, building the most suitable implementation is a complex process. Throughout any geospatial development, there is also the duality between technology and data. Getting the balance between these two factors correct is powerful.

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Test Your Web Map and Optimize

The idea of testing a web map isn’t promoted enough in the geo space. Testing is the heart of creating beautiful web map applications – where all stakeholders are able to act on data and have a better user experience.

But how do you actually run a good test on your web map application? Is it just a matter of trying a different zoom level, or color of the menu bar? It depends: Did you decide to test your hypothesis based on analytics or is it just a total guess?

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Faster Analytics and Better Heatmaps

With Maptiks, we want to empower any sized organization – big or small – to take steps to make their web map applications better. Since releasing Maptiks 2 years ago, we’ve been able to help many geospatial companies identify and provide better web mapping experiences to their users. Today we’re pleased to announce new features that will help businesses take even bigger steps when improving their web maps.

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How Municipalities Are Using Geospatial to Keep Residents Informed

Local Governments (LGs) commonly require Geospatial Information Systems (GIS) to allow communities to release their open data, promote transparency, and organize public works projects. A cross-functional GIS initiative provides internal stakeholders with access to information, making it easier to coordinate and plan capital projects, operate parks and transportation, and manage environmental needs. Moreover, the public can search publicly available datasets including administrative boundaries, transportation projects, land use, facilities, and infrastructure data. GIS helps put context around information.

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In-depth user analytics now available on MangoMap

We are proud to be announcing our latest integration with MangoMap. At Maptiks, we believe in making analytics accessible to everyone.

That’s why we are very excited to announce that MangoMap users are now able get in-depth analytics within their MangoMap applications, without writing a single line of code.

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Kailee Stewart is Our First Sales Director

We are incredibly pleased to announce that Kailee Stewart has joined the Maptiks team as our Sales Director. She’s joining us from Esri Canada, where she was an integral part in growing Esri Canada’s business in Assessment Globally project.

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The good, the bad and what to avoid with local government maps

Most local governments have difficulty keeping their residents informed about what is happening in their city. Keeping residents up to date on things like road construction, public work projects, infrastructure upgrades, road closures, daily snow removal prioritization and waste management schedules can be an administrative nightmare.

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How to structure your web map to maximize conversions – Building & Conversion Phase

Building Phase

With your clear call to action in mind and your data in hand, it’s time to start building.

Include layers, but not too many
Layers are a great way to display information on your map. But to increase engagement, try to display only a few essential layers at first and let viewers toggle layers for more information.

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